About Tracks & Tales
About Tracks & Tales
A global guide redefining how the world listens — one venue, one story, one sound system at a time.
What We Do
Tracks & Tales is a cultural marketplace built around sound, space, and story.
We uncover the most sonically intentional venues in the world — bars, clubs, restaurants, hotels, and listening rooms that put care into what they play and how it sounds. Then we connect them to the audiences who are looking for exactly that.
We're creating a new kind of map — one guided not by noise, ratings, or hype, but by deep listening.
The Platform
Two sides. One standard.
Tracks & Tales is a two-sided platform — a curated listing of global venues, and a growing contributor network of listeners, tastemakers, and trusted Ambassadors. Both sides work together to raise the standard for music-led experiences around the world.
For venues, it’s visibility, cultural cachet, and alignment with a new generation of discerning guests.
For contributors, it’s access, authorship, and the chance to shape a new global guide.
Our unique Tracks & Tales Star System is editorially managed and globally applied. It signals sonic excellence — and trust.
The Problem We're Solving
Most review platforms are built on volume.
Tracks & Tales is built on value.
- Generic reviews bury great venues.
- Influencer culture skips the sound system.
- Booking platforms favour visibility over vibe.
- “Music-led” often means marketing, not meaning.
We believe intentional listening deserves its own ecosystem — and its own economy.
Why It Matters Now
Listening culture is exploding.
From audiophile bars in Tokyo to vinyl brunches in Berlin — sound is becoming the new luxury. But until now, there’s been no trusted source to help audiences find these spaces.
Tracks & Tales meets this moment by:
- Building a trusted, global directory of listening venues
- Connecting sound-focused spaces to sound-seeking audiences
- Creating a new standard for sonic hospitality
- Offering contributors and venues a platform with purpose
Who We’re For
- Venues who lead with music and care about culture
- Cities that want to elevate their sound-forward offerings
- Hotels, hospitality brands, and developers seeking sonic distinction
- Cultural institutions and media who want to align with the future of listening
- Investors ready to back a platform with global scale and grassroots soul
Our Vision
To be the world’s most trusted guide to where — and how — to listen.
We want every city to have a Tracks & Tales map.
We want every venue to treat music as an experience, not an afterthought.
And we want to build the cultural infrastructure for this to last.
How We Grow
- Curated venue listings
- Community-led content and storytelling
- City-by-city expansion through Ambassadors
- Strategic partnerships with venues, brands, and institutions
- Scalable API & data tools for B2B hospitality, travel, and media
- Low overhead, high cultural impact
Why It Works
- Sound is borderless. This model scales globally with minimal localisation.
- The standard is universal. Our star system is built for trust and consistency.
- Audiences are seeking depth. We're answering a global fatigue with shallow discovery platforms.
- We own the niche. No other brand is doing this at this depth — or with this community-first philosophy.
Want to Be Part of It?
We’re not just building a guide. We’re building cultural infrastructure for how the world listens.
If you’re a venue, a brand, a media partner, or an investor — we’d love to talk.
Let’s grow this map together.
pjfargent@gmail.com
“This isn’t just another platform. It’s a new standard for music-led spaces.”